Wine has greatly evolved since its creation in Ancient Rome. In the beginning, fermenting grapes was a practical way to preserve the fruit, as refrigeration was unavailable. Along the way, ancient wine makers learned wine added enjoyment to celebrations and made the attendees more social. As a result, wine became popular across all classes and spread grape growing throughout much of Europe, as Roman soldiers explored new areas. However, in the Middles Ages and Renaissance periods, wine's role began to transform into a stylish, lavished lifestyle. This largely came as a result of nobles and popes designating the best vineyards to be used for their own personal consumption. Today, wine has the perception of being complex and intimidating, and while that may be, it should be regularly enjoyed.
Unfortunately, I think people often lose sight of the purpose of wine. We overcomplicate it, frequently get discouraged or intimidated by it, or treat it too seriously. But, at the end of the day, wine is fermented grape juice. Is it just that simple, though? I believe wine is an integral part of many celebrations and helps enhance the occasion. It’s common to think, “I need to save this special bottle for the right moment or occasion,” but isn’t getting through the day a special occasion? Wine is made to be shared, enjoyed, discussed, paired with food, appreciated, collected, and enjoyed, again and again. Every vintage, region, and grape provides unlimited opportunities to explore something new.
While attending a wine tasting event, I once overheard someone say, “Wine is like art. You might love a painting, while someone else could hate it. It could be the exact opposite for the next piece, but that’s art, and wine is just that.” Wine is made to evoke emotion, good or bad, and the way you appreciate some wines might be different then the way you appreciate other wines. The wine could be mass-produced, show up in every store, or it might be a single-vineyard masterpiece, painstakingly hand-crafted over years, and created from vines that are tended to carefully.
Exploring and discovering your passion for wine is the most enjoyable pleasure we all hope to experience. So, gather your friends, bring your favorite glass and corkscrew, and pop open those bottles you’ve been holding onto for that special occasion.
When wine is involved, nothing is difficult. Cheers!